David DeAngelo – The Dating Guru



David DeAngelo created the “dating business niche” which did not exist before 2001. David DeAngelo is a great man.

He has spent several years learnig how to become more successful with woman and dating. Then he organized all the knowledge he gathered during these years and he present it to the world, in an highly ethical, highly valuable and effective way.

There’s a lot of so called “dating gurus” out there, please be aware of them, because there’s only about 5-6 which are really worth following, the rest are mostly “smart marketers” who took the best material around, put it together and recycled it.

I personally watched this video many times and it had a great, positive impact in my life and in my relationship with others, therefore I highly recommend it to You.

Furthermore I would like to underline that since in the modern age we are living, we are bombarded on a daily basis with information coming from multiple sources, it has become increasingly harder to understand which information is really useful.


Although this video is intended for a male audience, the concept and ideas you are about to hear are very valuable even if you are of the opposite sex.

On a side note, this video has been taken from Youtube. It is part of one of his products. If you believe that posting this video is infringing his copyrights, please let me know. I highly respect David DeAngelo’s material but I am not an expert on what can be or can’t be done with material found on Youtube.


Rules for Online Marketing Beginners – With Eben Pagan

Eben Pagan is one of the most successful internet marketers you can find around.

In this short video he explains how to think about the design for your site or blog. Following these simple rules can have a tremendous impact on your business. When most people start to design their site, they tend to make things fancy vs. making things clear for the user. In here you can find how to make things more effective.

If you enjoyed this post, you should check out www.freebusinessresources.net  to get more free business material or click the link below:


How to choose a profitable niche online – A video with Mark Ling


The vast majority of people who would like to earn some money online are stuck, right from the beginning, by one question:

“What niche should I focus on?”

In the intro of this video, the famous internet marketer, Mark Ling focuses on the right mindset to adapt, then goes deeper into “what to do” and shows a practical way, that everyone can start with, on how to choose a profitable niche online.


Are you leaving your friends behind?

1174 friends.

That’s the last time I checked how many friends I have on facebook.


So how come, 90% of the times when I want to take a walk on a Sunday afternoon I am just by myself?

I enjoy being around people probably as much as you do. But after college, even though I understand that life changes, I wished I would still have a rich social life.

Enjoying life is no ordinary skill but I see too many people mixing the concept of becoming older, with “not having fun anymore”.

I like people and I like going out, I like partying and I like sports, I enjoy photography and spirituality and a thousand other things but, unfortunately, I see too many people around me getting older way to soon.

Actually, let me re-phrase that: I see too many people that consider themselves old way too soon.

There’s a lot of 25-30 and 40 years old out there thinking they are way too old for anything.

(After a dinner) “There is this really cool club near here, who would like to come?”

The answer are usually always the same:

“Still clubbing?” (I’m 29 years old not 92.)

“Well you know, tomorrow I have to wake up early…(what is everybody doing on a sunday afternoon at 7 am these days???)”

“You wanna go dancing? I’m not in college anymore man…” (Are the two things even connected?)

“I’m kinda tired…you know…” (22 years old at 11 pm?)

Lack of social skills, mediocrity in the way we treat each other, lazyness, selfishness and ignorance are (in my opinion) the viruses that are taking down this planet.

Nowadays we have iphones, ipads, flat screen tvs, wireless internet connection and a ton of other “stuff” but….


I’m not so sure.

Yes we live a more confortable life and I would love that medical device to save my life if I need it but it seems that the goal of “human progress” has led towards comfort rather than overall happiness.

And since happiness has a lot to do with the way we treat each other, it seems non sense that we spend so much time on learning math and other subjects in school instead of how to treat each other.

“How to win friends and influence people” by Dale Carnegie, a master piece of “humanity 101” and the 2nd best seller of all time just after the Bible. This book thought me more than 10 years of school.

Can you imagine if the goal of human activities would be overall happiness instead of comfort and profit, what the world would be?

But let’s go back to “friendship”.

If I could have 3 wishes, I already now what one would be. The ability to keep all my friends from the past.

Too many people, and when I say “too many” I mean 95% of the people, leave most friendships behind as easily as they throw garbage outside of their house.

You may not agree for a variaty of reasons. If you do so, try to answer this:

“When was the last time you talked with your best friend from middle school?”

“And your 3 best friends from high school?”

“How about your ex or your first love?”

Long time?

The worse thing about this is that people seem to not care about it that much and just accept this behavior as a part of life. Is it? Or is just a way to hide behind our indifference and mediocrity?

I always try to bring back ex classmates together, invite people from my ex soccer teams to watch games together and so on.

9 out of 10 times it doesn’t work.

It seems like I have to push people to “still have some fun”.

Over the years I developed my own cheesy catch phrase that I use to end conversations with old friends too caught up on “mummy mode”:

“That’s ok, I don’t wanna push anybody over the bridge of happiness…maybe next time”.

You may be thinking. “Have you ever thought that maybe it’s you, maybe you’re not that nice”.

Asking these questions is healthy, mature and I think we should do it more often.

I did ask myself the question but the answer that makes more sense to me is that people is lazy and often times afraid to see an “old friend” because most of the times they don’t know how to handle the situation emotionally, they feel a sense of discomfort, they are not to proud of the life they have, the car they use or their position at work.

You know what? I absoultey understand that and even though I am a human being and by default I am designed to judge things, people and situations (cause of survival) I try not to judge, instead I focus on “understanding” and making the person in front of me feel good about themself.

Life is quite complicated on this planet and most people don’t live the life the want but the life that “happend”.

Don’t mean to be to harsh but same goes with relationships. Most people are together with whom was “romantically available” at a certain time, more than their ideal partner.

And you know what? I understand that too.

It seems so hard to find a decent human being with which we can relate to, that when we find one, we get attached to her/him like glue because it seems like a miracle that won’t ever happen again.

And we are so afraid to loose that person and remain alone again that we compromise on our dreams, rationalize it and accept a decent tolerable relationship rather than wait for the “right one”.

“People rather be unhappy than uncertain”.

I feel your pain. I know it’s not easy.

But let’s go back to the main topic, which is “Friendship”. Because all of the above is no excuse to not keep in touch with old friends and have a more socially fullfilling life.

With that said, there are cultures which are more inclined to be “social” like Americans, Canadians, Spanish, Brazilians vs French, Italians, Scandinavians and ex Jugoslavians (in my personal experience).

Enough of pointing out and complaining though. I tryed to organize dinners, facebook groups, sport gathers and various activities but there’s always the same 4-5 showing up, if they are….how about the other 150 that could enjoy us and have a good time?

Should we just let go most of our “old friends” and accept it? Should we let go one of the most valuable assets in our existence?

Because, I would rather let go the iphone, the flatscreen tv and the internet.

Cheers to old and new friends.

The Sequence of Life

Press play and feel amazed.

Fibonacci unlocked the sequence of growth in life, from animals to plants, from humans to music.

In the Fibonacci sequence of numbers, each number is the sum of the previous two numbers, starting with 0 and 1.

This sequence begins with: 0, 1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 89, 144, 233, 377, 610, 987 …

In other words, it works like this:







This is how life grows in any form.




If you liked this post you may be interested in checking out this site:


The Best People In The World


Introducing TheBestPeopleInTheWorld


What is this site about?

This site is made for “the best people in the world” which have amazing things to share. People that have a deep message to share. Something that comes from the Heart and that can inspiring to others.

After living in 4 continents and meeting people from many different countries, I realized that unfortunately it’s very hard to see the best part of a person. There is a treasure of greatness and knowledge that we keep hidden to most poeple, while we display only a superficial part of ourselves.

In here, you have permission to shine!

This is how you do it:

1. Load your 15 minutes video on YouTube

2. Copy the YouTube link of your video

3. Send it to yourmessage.thebestintheworld@gmail.com , on the subject write “MY MESSAGE – VIDEO”

4. I will post the link you send me, on this site under the “Your Message” section.

One little advice, if I may:

In the video, say something you really FEEL.

Forget about pleasing others by saying something you think they may like to hear from you. Forget about what others could say. You would be surprised to see how many peoeple will appreciate your message and be inspired by your words!

Let your Heart speak.

“This is great! But what should I say in the video, exactly?”

Anything you feel it’s best thing you can share. You can tell us about your story, someone else’s story, a particular experience that can help others.

If instead you know something in particular that yout think it’s incredible and it’s worth sharing, post it on “Your Best Share”.

This can be a video, a document, a link or any file.

The World wants to hear your voice and we really want to hear your message!

Leave your mark and speak from the Heart. This is YOUR space.

Alberto Dassi

The Right Communication To Convert More Prospects Into More Customers

First of all do you know your customers?

If your answer is yes, you could talk for 10 minutes about describing your typical customer.

If you are wondering how to articulate your answer, than the answer is probably no.

If so, no problem. We are here to solve this together, step by step.

Knowing your customers or prospects is essential, because it’s the starting point of your marketing and your communication.

Better Communication = Better Marketing = Higher Sales.

Unfortunately some businesses, set their communication on “sales mode” right from the beginning.

Meaning that if you read between the lines, their communication seems to say “Buy my product! Buy my product! I am the best! Look here and click here! Please!”.

Not a good way to start.

It’s like meeting an attractive woman in the street and say “ You are so beautiful! I really like you! Can I take you out on a date? We’ll get to know each other! I’m a good guy. I promise!”.

While this could actually work logically in a man’s mind, in the real word her response could be quite disappointing.

“Oh thank you, you are so sweet but sorry I have a boyfriend”.

Customers kind of act the same way. Men and women.

Selling “too much – too soon” is counterproductive. It creates “buyer’s resistance” instead of a natural rapport that leads to trust and mutual understanding.

Being on “sales mode” too soon does not pay in both human interactions and business.

Your prospects need to feel that you KNOW them first, that you really understand them, that they can trust you, that they can try something first with no risk.

How can you do that effectively and not be on “sales mode” too fast?


We go back to our initial question. Who are your customers? Are they mostly men or mostly women? What age range? Do they use the internet or they prefer traditional channels?

Most importantly, try to understand them in a deeper way than anybody else does.

Put yourself in their shoes.

If you would be them, what would you need? What would be your frustrations? Your fears? Your desires? What would be your biggest challenge? What outcome would you want?

When they know that you understand them, it is easier to communicate how your product or service can fulfill their inner emotions, and help them achieve the outcome that they desire.

The easiest way to find out these important issues is either by asking them or by remembering how you felt when (if) you were in their shoes.

Communicate with your prospects!

By mail, by phone or in person, observe them, be around them, listen to what terms they use when they talk, pay attention to what “language” they speak and then use it to communicate with them.

Use THEIR language, not yours.

If you could have a conversation with a prospect for 10 minutes to find out more about him/her and you could ask “WHY” at the end of every answer you would receive, you would soon realize that at we are all moved by the same things.


At the root of everything we do there’s always an EMOTION.

Humans are 80% emotion and 20 % logic.

People buy products and services to FEEL a certain way.

2 examples:

Example 1.

Let’s think about someone buying a smartphone.

It is just about buying a cellphone?

Probably not. It is also about the FEELING of being modern, futuristic, FEELING the enthusiasm and curiosity of discovering new apps. FEELING relaxed and safe because of all the features and the internet connection.

If you get lost somewhere, you are never lost with the maps you can find on the internet. The FEELING and the frustration that you felt when you had to find a new street or the fear and the anxiety to get lost, will never touch you again. In some countries a smartphone is also a sign of status.

We rarely just buy something for what is it. We buy also an emotional pleasure attached to it that make us FEEL a certain way.

And if you can communicate that you can understand the EMOTION at the root of their desire to your prospects you’ll definitely convert more of them into more customers.

Example 2.

Now let’s think about a weight loss program.

Most of weight loss programs sell way too fast their main feature and they come off as “boring – same as everything else on the market – and not easy to trust”.

“Use this fat burner and you’ll lose 25 pounds in 3 months. 100% money back guaranteed”.

Would you trust this product? Do you FEEL like the company that advertise it understands what you are going through and what you really want? Do you feel a connection? Do you FEEL that they understand what’s the EMOTION at the root of your motivation?

Would you buy this product?

Probably not.

But if I you would change the communication into something like:

“In my experience I tried many different diets. It was so difficult and frustrating. Most of them didn’t really work, others actually were ok and I lost some weight in the beginning, but then I got back to the same weight as before, sometimes I even gained weight.

It felt terrible.

Have you ever felt that frustration?

When you put so much effort on something and you get zero results?

I felt like giving up, maybe I had to start accepting the fact that I would have to deal with my overweight for the rest of my life.

All I wanted was to lose those 25 extra pounds I gained in the past 10 years, Being back in shape would make me feel much more confident about myself and eventually I could find a good guy and build a family. That’s really important for me. I want kids. I wanna be a mom.

How would you feel if your extra weight would be in the way of creating a family and your long term happiness?

How would you feel if your present results would be the same for the next 10 years?

Fortunately there’s a way to solve this.

3 months ago I tried this new natural product, I was a bit skeptical about it but …”

Do you see the difference? Did you FEEL a deeper connection? If you were a woman in her position, would you FEEL like you could relate to this? Did you FEEL understood as a human being?

Which type of communication do you think would get more results?

This type of communication is “softer”, is more indirect, is more human. Most of ads subtly communicate that they don’t sincerely care about you, that you are just a number and that they want to make money out of you. That’s all. They seem to not care about creating a connection with the customer at all.

If you are a woman and you are reading this. Who would you give more attention to: a man who gives you the impression that is just talking to you to get something out of it? Or someone that makes the effort to create a real connection with you and that is sincerely interested in you as a person?

You guess the answer. Big difference right?

The same thing happens in the business world.

People want to feel understood. And there are very few people out there that are willing to put an extra effort to understand people instead of trying to sell them something.

If you can be one of those people who can relate with your prospects you can place yourself out of the crowd and start making some serious changes in your business results.

Feeling understood will make people connect with you, trust you and ultimately buy from you.

Your life experience can be great to communicate to your prospects but I recommend that you be 100% honest and ethical about this. Making up stuff is just the demonstration that you need to find more effective ways to market your products or services.

And if you don’t have a personal life experience that allows you to communicate to your customers in a deeper way, I highly recommend you ask someone that has been through the experience you want to talk about.

I think it’s pretty clear at this point that if you plan your communication and marketing around your prospect’s emotions, sales will automatically increase.

In the end it is not about selling something.

It’s about connecting with a human being on a deeper level and present him a solution to a problem he/she was already looking for. So that the sales, takes care of itself, in a natural way. No pushing, no sales tricks.

Did you feel I was selling you something in the weight loss example?

I don’t think so. I was telling you a real life story and I was 100% honest about it, because I talked with many women with this issue and I know how they feel.

If it’s not your story, you can use someone else’s.

You can write something like:

“My friend Lisa has been struggling with her weight for a long time, I was talking to her the other day and she told that she tried so many diets and it was so difficult…”

Selling a product or a service is not about trying to sell something and hope people will buy it. It’s about understanding your prospects emotions, communicate that you know how they feel and present a way to solve their issues thanks to your product or service at a reasonable price.

Are you serious about your business and you want to take immediate action?

You can start now, by listing your customer’s:

1. Fears

2. Frustrations

3. Desired Outcomes

Are you thinking that this makes sense and it’s interesting…but that you will do it tomorrow.

Guess what…chances are that you’ll probably not do it tomorrow. Maybe next year. You know what I’m talking about right?

Don’t beat yourself up about it, it’s normal, it’s human.

“The more personal, the more universal”.

That means that the more you feel your emotion is just something about you, the more is actually felt from anybody else. You may feel a little less secial now that you know this but it’s great to communicate to other people on a deeper level.

We’ll talk about this in another topic but for now, if you want to start, try and FEEL what that person is going through. List the FEELINGS he/she is going through.

And then send your prospects list an e-mail asking those questions.

–  “Do you feel constantly frustrated because you….”

–  “Are you afraid that…. will be in your way of your long term happiness?”

–  “How would you feel if you could solve this today?” Etc…

And then tell your story.

Finally, at the end of your e-mail present your product/service or a link to it.

Feel free to share this information on your social networks and contacts.

Sharing is Caring.


Alberto Dassi – Marketing and Communication Manager – Connature


If you feel you would benefit from a personal consultancy on this topic you can mail me at: alberto@connature.com